Tuesday, December 8, 2009

History of Second Life

The world of Second Life was created by Phillip Rosedale, also known by his Second Life avatar, Phillip Linden. According to his biography on the Linden Labs website, he has been creating innovative Internet-based technology since he was 17 (http://lindenlab.com/about/management#rosedale). He founded Linden Labs in San Francisco, CA in 1999. “His initial focus was on the development of hardware that would enable computer users to be fully immersed in a virtual world experience (http://en.wikipedia.org/wiki/Second_Life).” A beta version of Second Life, known as “Lindenworld” was launched and is considered very basic with little bells or whistles. One of the interesting items found on the Linden Labs website is a philosophical mission statement known as the “Tao of Linden:” http://lindenlab.com/about/tao. Second Life itself was launched June 23, 2003 through its website, http://secondlife.com/. The technology improved and it began to form into a more modern version of Second Life. More information on this early version can be found at http://wiki.secondlife.com/wiki/History_of_Second_Life. Since its inception, both Second Life and Rosedale himself have received numerous accolades from the technology community. Rosedale himself continues to serve Second Life and Linden Labs as the Chairman of the Board. With a little over 300 employees and a game that has thousands of users, Linden Labs has proven itself as an Internet innovator.

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